Application Background: China’s film market has maintained double-digit growth for six consecutive years, becoming the world’s most promising film market. However, China’s number of screens is far lower than that of mature markets like the US and Japan, indicating huge investment potential at both ends of the industry. Cinema channels are considered a lower-risk investment area, attracting many astute investors. The cinema industry has become another high-potential consumer industry. In recent years, the Chinese film market has flourished. With the steady growth of digital screens, box office revenue is projected to reach 30 billion yuan in 2015. It is predicted that by 2020, the Chinese film market will surpass the US market to become the world’s largest. Currently, cinema ticketing methods have shifted from traditional manual ticketing to self-service ticketing. Most moviegoers now choose online ticketing/self-service ticket collection/self-service ticket purchase as their primary method of purchasing tickets.
Significance of Development:
The cinema self-service ticket vending and collection machine series provides intelligent, end-to-end self-service ticketing. With diverse models, it meets the functional needs of different users and application environments, offering cinemas a new option for steadily improving service quality, meeting ticket purchase demands, and increasing work efficiency. The cinema ticket vending and collection machines have already been deployed in large quantities, successfully providing self-service ticketing services to nearly 100 cinemas, achieving excellent application results and generating significant economic and social benefits.
Operation Locations:
At the main entrance, the area with the highest foot traffic, one or two LCD advertising machines can be placed; a standing advertising machine can also be placed next to the automatic ticket vending machines; in addition, one or more wall-mounted advertising machines can be placed in the waiting hall, depending on the size of the hall; other locations can also place touch screen kiosks based on the interior layout and foot traffic.
Solution Concept:
By using a cinema multimedia information publishing system, a network-based cinema management platform can be built, enabling a fully centralized management system and achieving a new generation of cinema networks integrating playback, control, and monitoring.
Solution Features:
- Brand Promotion: The information publishing system displays trailers and video files of upcoming movies, keeping customers informed about the cinema’s information, improving service levels, and increasing revenue.
- Advertising Operations: The system collaborates with merchants to publish information, including deals on shopping and tourist attractions, creating a win-win situation for both the cinema and its businesses.
- Emergency Notifications: In case of emergencies, the system displays urgent notices and related content on the display devices.
- Live Streaming Support: Live broadcasts can be published within the video area of the information publishing system using smart terminal encoding devices.
- Special Subtitles: The system can display welcome messages and acknowledgments.
Tags: Shopping Mall Advertising Machine
